This tool detects important and non-obvious facts about your projects and their performance. It also provides ideas and offers actionable solutions for you to implement into your optimization strategy. Some insights focus on your own strengths and weaknesses, while others concentrate on your competitors' achievements to gather data that will help you keep up.
How to find
You can go to Insights from the side menu on the platform. Just click on the Projects section, and the Insights tab will appear in the new submenu.
When you click on the tool, you will be asked to select a project that you want to get insights for. Once your project is loaded, you will see the total number of new insights generated for it (the number appears near the tool’s name). Depending on the chosen detection period, you can get more insights or focus only on the most recent ones.
How to use
In the main Insights menu, you will find all the insights detected for the project. Keep in mind that insights for newly created projects are not available right away, so you will have to wait at least a day.
To make your analyses more convenient, all insights are divided into separate categories. The detection period feature allows you to concentrate on the latest findings if you choose to. Click on the insight you are interested in to see its details, or read our recommendations for each category to determine your next steps.
Related Articles
Rankings Overview
Here you can track keyword rankings in multiple geographic locations, devices, and languages in the following search engines: Google Google Mobile Google Maps Yahoo! Bing YouTubeYou can also find out how ranking positions changed over time and get ...
My Competitors Overview
This module shows the positions of the competitors that you’ve manually added to your project for tracking queries. In addition, the service shows all the competitors of your site along with important information about them such as: number of ...
Report Builder Overview
This is a tool designed to help you create professional reports that present data in a concise and transparent manner. You can send such reports to your clients, colleagues, and supervisors. These documents can be created in .PDF, .HTML, and .XLS ...
Analytics and Traffic Overview
This module helps analyze project dynamics based on data pertaining to website rankings, traffic from search engines, snippet attractiveness and data from Google Analytics and Google Search Console. Here you will also find a tool called SEO Potential ...
Getting Started
Welcome to Eden Metrics Search Intelligence, a robust SEO toolset for in-house professionals that delivers actionable data insights and offers flexible pricing plans designed for teamwork. To start elevating your SEO strategies from day one, quickly ...